BRAND &
BRAND &
BRAND &
VISUAL Designer
VISUAL Designer
VISUAL Designer
Selected Works
Selected Works
02
( Selected Works )
08 Projects
03
( About Me )
Based in Berlin
Clear thinking. Distinctive design.
I’m Shyam, a Brand and Visual Designer based in Berlin, with 7+ years of experience across in-house teams and international studios. I develop brand identities, campaigns and websites, taking projects from early concepts through to the details of delivery.
04
( Capabilities )
From identity to digital experience
From brand direction to the details.
01
Brand Identity
Developing a visual identity and extending it into a consistent system across applications.
01
Brand Identity
Developing a visual identity and extending it into a consistent system across applications.
01
Brand Identity
Developing a visual identity and extending it into a consistent system across applications.
02
Campaign & Art Direction
Establishing a visual concept and directing how it comes together through imagery, film and campaign assets.
02
Campaign & Art Direction
Establishing a visual concept and directing how it comes together through imagery, film and campaign assets.
02
Campaign & Art Direction
Establishing a visual concept and directing how it comes together through imagery, film and campaign assets.
03
Web & Digital Design
Translating a brand into a website, from information hierarchy and visual design through implementation.
03
Web & Digital Design
Translating a brand into a website, from information hierarchy and visual design through implementation.
03
Web & Digital Design
Translating a brand into a website, from information hierarchy and visual design through implementation.
04
Editorial & Presentation Design
Structuring stories and information into clear, visually engaging publications and decks.
04
Editorial & Presentation Design
Structuring stories and information into clear, visually engaging publications and decks.
04
Editorial & Presentation Design
Structuring stories and information into clear, visually engaging publications and decks.
05
( Process )
From brief to delivery
A clear process.
A considered outcome.
(01)
Discover
I start by understanding your brand, audience and ambitions. Through conversation and research, I define the challenge and what the design needs to achieve.
(01)
Discover
I start by understanding your brand, audience and ambitions. Through conversation and research, I define the challenge and what the design needs to achieve.
(02)
Define
I establish a creative direction, bringing together references, ideas and visual principles to guide the work.
(02)
Define
I establish a creative direction, bringing together references, ideas and visual principles to guide the work.
(03)
Design
I develop the chosen direction into a cohesive visual system, refining it through feedback and testing it across relevant formats.
(03)
Design
I develop the chosen direction into a cohesive visual system, refining it through feedback and testing it across relevant formats.
(04)
Deliver
I prepare the final assets, files and guidelines, giving you what you need to launch and keep the work consistent as your brand grows.
(04)
Deliver
I prepare the final assets, files and guidelines, giving you what you need to launch and keep the work consistent as your brand grows.
06
( Stats & Facts )
Experience in numbers
Years in design
Across in-house teams, international studios and independent projects.
Years in design
Across in-house teams, international studios and independent projects.
Years in design
Across in-house teams, international studios and independent projects.
Brands supported
Design contributions through in-house roles, studio collaborations and direct commissions.
Brands supported
Design contributions through in-house roles, studio collaborations and direct commissions.
Brands supported
Design contributions through in-house roles, studio collaborations and direct commissions.
Projects delivered
Across campaigns, brand identities, websites, presentations and editorial design.
Projects delivered
Across campaigns, brand identities, websites, presentations and editorial design.
Projects delivered
Across campaigns, brand identities, websites, presentations and editorial design.
Industries explored
Working across different audiences, sectors and business needs.
Industries explored
Working across different audiences, sectors and business needs.
Industries explored
Working across different audiences, sectors and business needs.
07
( Selected Brands )
Across Teams & Studios
Brands I’ve worked on.
Selected brands supported through campaign design at Glance, studio collaborations and independent projects.
08
( Testimonials )
From colleagues & collaborators
Dhrubajyothi Sarkar
Product Marketing Leader, Former colleague at Glance
Shyam was the Lead Designer on my team, and working with him was a truly rewarding experience. His thoughtful, deliberate approach to design sets him apart - he gives ideas the time and space to breathe, which often leads to creative outcomes that are both original and effective.
Dhrubajyothi Sarkar
Product Marketing Leader, Former colleague at Glance
Shyam was the Lead Designer on my team, and working with him was a truly rewarding experience. His thoughtful, deliberate approach to design sets him apart - he gives ideas the time and space to breathe, which often leads to creative outcomes that are both original and effective.
Dhrubajyothi Sarkar
Product Marketing Leader, Former colleague at Glance
